OUR GROWTH STRATEGY
Committing to grow responsibly by meeting the demands of our customers and the world.
Senior Vice President, Corporate Communications and Chief Brand Officer
"Chemistry is a living and evolving discipline. As the world changes, chemistry changes to meet the needs of that growing and evolving world. At Chemours, we live chemistry every day. We're there to advance world-class chemistry in the service of our customers. Living chemistry is what we're all about."
Erich Parker leads corporate communications and brand for Chemours. He joined DuPont in 2008 as communications director of the company's safety and protection businesses. Two years later, as creative director and global director of corporate communications, he led the initiative to develop DuPont's positioning, including the creation of branded content and program sponsorships with such media giants as the BBC, CNN, Bloomberg, Times Now, and Fortune. Prior to joining DuPont, Erich was principal of his own public relations and marketing communications firm based in Washington, DC, and Manhattan. He moved into his current role in February 2015.
Erich has also served as executive vice president of a Washington, DC based issues management firm, director of communications for the American Academy of Actuaries, founding executive editor of the magazine Contingencies, and public affairs aide for renewable energy at the US Department of Energy. Prior to that, he sang opera on stages around the globe.
Erich's clients and employers have included scientists, engineers, famous chefs, securities brokers, opera singers, actuaries, film and television actors, and two US presidents. He holds a master of communications degree from the University of North Carolina at Chapel Hill and is accredited by the Public Relations Society of America. Throughout his career, his work has received abundant industry recognition, including five Silver Anvils, the Oscar of the public relations field in the United States; two Clios; six Tellys; and over a dozen other awards for writing, film production, and graphic design.
The Value of Brands
"For a new company, having famous brands like Teflon™ and Ti-Pure™ is like starting a relay race with the first two legs already won."
On My Playlist
"My first career was singing opera, so there is music by the late Dame Joan Sutherland, a dear family friend, and Luciano Pavarotti, among others. Hmmmmm, and there's German lieder baritone Dietrich Fischer-Dieskau and jazz vocalist Ella Fitzgerald . . . two performers who have given me hours of pleasure."
A Passion for Words
"I had a wonderful 8th grade English teacher who truly loved the way language works. She helped me see the connection between rules of grammar, sentence structure, and the expression of ideas. I was such a geek. My favorite thing (besides singing) was diagramming sentences. I did not sit at the popular kids' table in the lunchroom, as you might guess.